Archive for the ‘Work’ Category

New Work: Website Animation

Wednesday, July 22nd, 2009

web animation edit

Okay, I must confess something. Though I am obsessed with still images, moving images (as in films/TV/adverts) have never really got my pulse racing. I know it’s not fashionable or very 21st century, but they just haven’t.

I am a man who is prone to contemplation and analysis, so perhaps I prefer working with stills as they give me the time to do this, whereas a movie reel doesn’t allow for it so much.Maybe my brain is just a little slow, though I wonder how much real-time analysis one can do at 30 frames-per-second.

Whatever. I like still images. And animation. I’ve always loved animation, especially low framerate stuff which is all jumpy. Seeing the joins between frames gives me the comfort of seeing the individual stills which make up the animation so I can work out what is going on, plus, I like the charm of it. But that’s just me; I know there’s plenty of people out there who like things as slick as they come, if not slicker, but I’m not one of them. So, this is about as motion-orientated as my work gets - a jumpy stopframe animation done for a part of a website I have been working on. It was shot with a Nikon D70 DSLR and 3 flashguns, then pieced together in Adobe Imageready.

It is going to be used to visually represent the ‘virtual receptionist’ which allows people to chat directly to one of the company directors when they are online. There’s a still version for when nobody from the company is available to chat, and the animated version above which comes to life when somone logs on.

Incidentally, the guy in the animation is David Cameron Walker, the new daytime voice of BBC Radio 1, provider of voiceover links between the different programs and news bulletins etc. So, if you have heard his voice and were wondering what he looks like, wonder no more. Just don’t expect me to make any jokes about him having ‘a good face for radio’. (Sorry Dave, just kidding).

Talkin ‘Bout Mags

Tuesday, July 14th, 2009

Poddingham logo

Last week I was a guest on the Leftion podcast, Poddingham, chatting to editor Jared Wilson about the upcoming 5th birthday issue and looking back at the previous 30 issues. Click the link to hear us talking about the crazy days of staying up until 6am to hit print deadline and other tales of the madness of magazine production. Our slot starts 32minutes into the show. I don’t get an introduction, so magically appear a couple of minutes into the conversation.

New Work: Bar Branding & Signage

Friday, June 12th, 2009

point-logo

Last summer I re-branded a University bar called The Point and have only recently found time to actually visit and photograph it. The final logo design can be seen above - set in Clarendon, one of my favourite typefaces. It is simple and clear but also carries the necessary qualities of character and style, making it visually appealing and easily recognisable.

The logo appears in the bar as a lightbox sign above the entrance (see photo below) and as faux frosted glass window decals, which are a cheap and subtle yet highly effective touch. The lightbox artwork was designed by myself in Adobe Illustrator then fabricated and installed by Merrill Brown, who did a great job with a quick turnaround. If you are based in the midlands and need building signage making, then you could do a lot worse than go to these guys. Ask for Tony - he’ll see you right.

The Point sign

I am due to re-brand another bar on the main campus this summer, so will write a follow up post on it in due course.

LeftLion Issue 29

Tuesday, June 9th, 2009

LeftLion issue 29 cover

The latest edition of LeftLion hit the mean streets of Nottingham this weekend, with a cover feature on the World Twenty20 cricket tournament. The fixtures are being held at four grounds around the country this month, including Trent Bridge (which was host to Australia’s exit yesterday - sorry boys, you just couldn’t cut it, see you when you hand over the ashes…). The tournament is being broadcast around the world on satellite television and is expected to reach an audience of half a billion people!

We came up with a cover concept which depicted the difference in scale of watching a cricket match on tv and being at the real thing, aiming to encourage people to take advantage of the event happening in their own back yard (Nottingham’s a small place).

The idea we ran with was the photo you see above; a shot of two people watching cricket on tv, as if in their lounge, but set up on the pitch at Trent Bridge. I wanted to use a photograph to bring a sense of realism to the viewer’s perspective, giving the impression of being closer to the scene than illustration could have achieved. I like the way it plays with the idea of scale and proximity, reflecting the two viewpoints from which people will experience the event.

It was a pretty simple shot to set up (Trent Bridge’s marketing guy was on side), the only hiccup being having to reschedule the shoot date due to bad weather (English cricket grounds are, of course, used to having such circumstances delay proceedings, so it wasn’t too much of a problem). Second time around we got good weather with an enticing blue sky, so I set everything up on the rug at the corner of the pitch, making sure to inlcude the scoreboard, poured prop drinks for the people in the chairs and was done in about ten minutes.

The coverline in the sky seals the deal, helping make sense of the image and bringing the whole cover together. It also has a bright, colourful quality to it which makes for a nice seasonal progression for this year’s covers so far: white and stark in winter (issue 27), flowers in spring (issue 28) and green grass and blue skies for summer. I think the next issue could be due a far-out cover illustration.

New Work: Graeme Park portrait

Thursday, May 21st, 2009

Graeme Park

Last week I held a photoshoot with Hacienda resident and legendary DJ Graeme Park to accompany a magazine interview. It ended up being quite rushed as he arrived late and had to start his set almost as soon as he got there so I only had a 10 minute window to shoot him. Thinking the venue was covered in black drapes, my initial plan was to use backlighting to give him a halo rim light, then light his face with a flash through a brolly.

However, arriving at the venue I realised there were no black drapes or similar backdrop so had to modify my plan. One problem with doing a portrait session like this in a nighclub is that it is too loud to talk to your subject in a comfortable and natural manner. Shouting and picking up every third word is not conducive to developing a rapport, so I had to keep things simple, quick and easy. I spotted the curtain used as a partition to screen off the VIP area and saw an instant backdrop which I could fire a diffused flash through, so set up in this area quickly and got Graeme to sit in a leather armchair and fired a few frames. See set-up shot below.

graeme-park-setup

Reviewing the images later revealed the limitations of such a quick setup - the rear flash is not fully hidden behind Graeme, which causes the hotspot to his right. Also, I must sheepishly admit that I failed to notice my camera was set to ISO 1600, which meant that I burned a lot of pixels unnecessarily and ended up with a noisier, higher-key image than intended. A lesson learned! I’m still happy with the image, given the timeframe and shooting conditions, but it is definitely not as intended. Luckily, the softness of newsprint should swallow the noise up and save my bacon. Thank the lord for poor print quality!

To see a larger version, click on the image.

New Work: Bus Illustration

Friday, May 15th, 2009

pathfinder illustration

Here’s an illustration I did as part of a pitch for a poster campaign on reducing bus fees on a local rural route.

Pen drawing coloured in illustrator.

New Work: Virtually Stolen campaign

Thursday, April 30th, 2009

Virtually Stolen campaign flyers

IT SEEMS THAT even with the credit crunch hitting hard, there are still plenty of people out there with more money than sense. As such, it has been noticed that many people seem quite happy to leave their property lying around for lightfingered strangers to help themselves to.

Two of the most popular gadgets people carry with them on a day-to-day basis are  iPods and mobile phones (the iPhone being the must-have model). So, when I was asked by a local university to design some flyers for Virtually Stolen, a campaign to raise awareness about gadget theft, it seemed obvious to incorporate these two high-profile items into the design.

The brief was to design some A7 flyers which could be slipped underneath unattended gadgets to show the neglectful owners how easy it would have been for their precious (or perhaps not-so-precious) property to have been stolen. Luckily, the size of iPods and iPhones made it possible to fit a recognisable portion of their outline at actual size on the flyers. This has the great effect of allowing a flyer to be arranged underneath an offending object without obscuring any of the text explaining its purpose.

It also has the added quality of visually getting the message across when the flyers are seen without the relevant object placed on top of them - the printed outline of a phantom iPhone/iPod accompanied by the words ‘Virtually Stolen’ making it quite obvious what they are referring to.

New Business Cards

Wednesday, April 29th, 2009

business-card-web

My new business cards arrived last week and they look sweet! The front is black on black with a UV spot varnish on the lettering (very 80’s, I know). Printed on heavy stock with a matte laminate finish by Aubergine Print in Southwell, who I highly recommend as a specialist business card printer. Their prices are great, but not at the expense of quality - these things feel even better than they look, and the stock response from people who I have been giving them to has been along the lines of “Ooh, these are really nice - I’ll be hanging on to this”.

I never really expected much of a response to giving out a business card, but it would seem that a well designed card with some thought put into it, rather than just settling for a utilitarian design, can get people’s attention. Besides, as a graphic designer, you’ve got to have a natty business card, right? - it’s a chance to show your skills as well as pass on your contact deets.

New Work - Fairtrade table menus

Thursday, April 23rd, 2009

fairtrade menus

I FINALLY GOT AROUND to photographing these table-top menus I did for a local bar a few weeks ago -  A6 cards advertising Fairtrade tea and cakes. I wanted people looking at the menu to be almost able to taste the cakey goodness and smell the tea, so decided to use close up photography to emphasize the sugary texture on the cherry slice (which meant I got to unwrap it; and also meant I got to eat it). Ditto the scattered tealeaves (which is actually a rare instance of me using stock photography) - they help to conjure up the sweet smell of fresh tea. Text is set in ITC Lubalin, coloured to echo the  blue and green of the Fairtrade logo.

LeftLion Issue 28

Wednesday, March 25th, 2009

ll28-cover

ISSUE 28 of LeftLion magazine is currently in the hands of the printers and due to hit the streets on Friday 27th March. This is my first issue operating solely as Art Director, with our new designer, Tom Wingrove, taking over page design duties. After the initial editorial and planning meetings, we agreed on the visual ideas for each page and then I left him pretty much to his own devices, offering only minimal advice beyond the necessary technical info.

This was partly due to a hectic personal schedule, but also to see what he did of his own accord without too much input from me. He has done a grand job, designing the mag with a very different personal style to my own. For one, I am big lover of The Grid and white space, using these as the basis for (almost) all my page layouts, designing through the subtleties of harmony, balance, restricted colour palettes and careful font choices; letting the content take precedent.

This issue shows a departure from this approach, with denser, much more varied layouts and use of images. It will be interesting to see in print and I’m also intrigued to see what our readers make of the new look. Ironically, the cover is one of the simplest and cleanest we have ever produced, which stands in contrast to the busy look of the interior pages.

The cover boasts an image of a record-wreath retirement present, styled by Rikki Marr, as a tribute to one of England’s greatest independent records shops, Selectadisc, which is closing its Nottingham branch after 43 years of business. Fact fans take note: the shop began as a market stall before expanding to become a real brick-walls-and-door shop with a branch in London which was immortalised on the cover of Oasis’ LP, What’s the Story, Morning Glory.

This cover is the second in sucession which uses a lot of white space, something we haven’t done traditonally, but I think we were totally right to on both occasions.  I can’t imagine the wreath on this cover having the same stark impact if it sat on a coloured background. Besides, despite what some people say, I think white space will always have a place in magazine design, as it allows the content to breathe on the page in such an inimitable way.